Q) Changing the match type for a group of keywords from broad to exact match will likely:
a) decrease impressions
b) shows an increase
c) to increase your Quality Score
d) Decline in the quality index
Q) The Keyword Tool is used to:
a) Find duplicate keywords in ad campaigns.
b) Determine if ads are showing for certain search queries
c) To determine the rate EXACT competitors by keywords.
d) Search for new keywords for ad campaigns.
Q) The keyword with a very low rate through a click (CTR), typically prepared:
a) Impressions only on the Google Search Network.
b) The lowest average price per click (CPC) on Google search.
c) More impressions on the Google Display Network.
d) Low Quality Score on Google search.
Q) Negative keywords can help advertisers target their ads to potential customers and increase:
a) Their campaign daily budget recommendations.
b) Speed-rate (CTR) of your ads.
c) The number of impressions.
d) The number of relevant Display Network.
Q) AdWords ads are designed to:
a) The increase in the small business advertiser costs.
b) Maintain the Quality Score of all advertisers.
c) Make sure that users see ads that are relevant to the search query
d) Ensure advertisers only show ads for online retail.